Posts Tagged ‘business’

Dreier hung out on the clothesline for 20 years

Tuesday, July 14th, 2009

In a weird case of both fraud and impersonation, Marc Dreier’s ponzi scheming ran into the suspicions of some Bay St. types in Toronto, who wisely alerted police. Today, his world of 121 foot yachts, a luxurious Manhattan lifestyle, and his 250 person law firm has reached its final collapse, as he was sent up for 20.

Lawyer Arrested

Dreier used investors’ money to subsidize the money-losing firm, to pay off some of the victims of the scam and to buy luxuries for himself, including a 121- foot yacht, vacation homes in the Hamptons on New York’s Long Island and a $39 million contemporary-art collection. The judge said he was surprised that Dreier’s letter showed an “understanding” of his crimes. Letters that victims wrote to the judge depicted Dreier as “arrogant, condescending and cruel” – Bloomberg

If he had taken the zeroriskHR profile, I wonder what his scores would have been on empathy towards others and adherence to rules.

We know that statistically, a good fit to a benchmark score, will contribute to peak performance.

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Growth Industry for the next 5 years… Search Engine Marketing

Friday, July 10th, 2009

If you are looking for a great career path this is one of the best!

Coming out of this economic collapse, many Internet business processes and business models for small and mid-size business will take shape and REPLACE past efforts – In other words, bye-bye printed Yellow Pages AND bye-bye online Yellow Page type portals.

Proximity marketing (geo-marketing, location-based marketing) is going to be big as new applications using GPS or cellular location technologies empower mobile devices and PCs. This means that an SME operator, even with just one location, can spend her money reaching, engaging and transacting with her target market, without buying a yellow pages ad.

search budgets

It’s basic stuff, and it will drive the need for more talented people who can create and execute Search Marketing campaigns.

If you are looking for a great career path this is one of the best!

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I have a LOT to learn about WordPress – WordCamp Toronto 2009 was a good start!

Monday, May 11th, 2009

WordCamp Toronto 2009 convinced me I have a lot to learn about using  WordPress as an authoring platform for a website.

I am committed to being hands-on as much as I can when it comes to technology; although I will admit WordCamp was a sobering event! To begin with, WordPress is complicated. It is not a self-contained program but a platform that absorbs external visual themes, plugins, widgets, and user tweaks. Hopefully what I learned will become apparent when the zenPeak website delivers a better experience to more and more client technology companies, and job candidates in Toronto, Ontario and throughout Canada.

Lorelle VanFossen showcased woopra which is a great real-time analytics tool for WordPress websites. While Lorelle VanFossen set me up with a beta woopra account,  she told me at least 2 dozen things that needed urgent repair on the zenPeak website – ouch! First step was buying her book!

I enjoyed the talk Rob Campbell gave on Internet Marketing from SMOJOE as well as the keynote talk from Nick La on custom fields and conditional tags etc…..  Not that I could absorb it all that fast!

Met some interesting people along the way too. Overall I’d give the WordCamp Toronto 2009 experience a 7.5 with marks off for the temperature = COLD, the chronic late start times, the choppy Wi-Fi connectivity, and the lack of explanation in advance of what each session was about. But its a lot of work to put on an event like this (as volunteers!), and the content was good, so it was a worthwhile weekend and appreciated!

WordCamp Toronto 2009 logo
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$140 million gone in 60 minutes

Tuesday, November 25th, 2008

On a February morning this year, MF Global detected an unauthorized open position in wheat futures, placed by one of its brokers, Evan Brent Dooley.  Within an hour the company crystallized a $140 million dollar loss. How they executed these liquidating trades was not elegant or savvy, which may have contributed to the loss. They were trying to cover as fast as possible, so as not to carry an open speculative position on the books – so any clumsiness is understandable.

One failure at MF Global was not having order entry systems to prevent the buildup of large unauthorized positions, by locking out the broker, or requiring approval by management.  What if the problem was fat fingers or a computer glitch, or even a stuck computer key on a keyboard?!

But just as importantly, in an industry where orders are given by voice, and even hand signal,  knowing WHO you empower in your company to transact those trades is paramount. In such a high risk and high-trust environment, like in a hospital surgical theater or in a nuclear missile silo, banks and brokerages need to have a complete toolkit to mitigate these catastrophic risks.

The solution is a combination of internal watchdog systems that use trading patterns, fuzzy logic and neural networks to instantly detect problems in real-time, along with a program of independent testing and assessment to evaluate whether or not the firm’s current or prospective employees, are potentially the next front-page news rogue trader.

I was an employee at MF Global at the time of this incident, and could chronicle the significant damage this event, and the operational reaction, did to the company’s brokers ability to carry on normal business. I won’t get into it because my interest is not in the blame game. My interest is in testing and assessing people to ensure peak work performance in high-risk and high-trust jobs.

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Are we at a market bottom? 4 ways to tell.

Sunday, November 23rd, 2008

At a market top what do you see?

Everyone is an expert; they arrive at their broker with shopping bags full of cash to put into stocks because “the market is going up” and they don’t want to miss out. Or they heard a tip on a company. Or they heard about a new IPO. Forget valuations… “it’s different this time”.

They abandon their regular occupations and interests,  and become full-time traders or investors. Whether it is 1927 or 2007, no difference.

Silly behavior permeates up as well. Trading desks, “hedge” funds, seek out new angles and products that extend the momentum, or offer a quick hit on riches. Some do make out like bandits but the higher you are, the harder the fall. THESE ARE PEOPLE IN HIGH-RISK AND HIGH-TRUST POSITIONS. Some will usually go to jail when the party ends.

The 2008 collapse has been brutal and frightening and costly. Usually bear markets are quick and painful, but this is more. Too many failed banks, brokerages and insurance companies. Not just earnings hits, but failures. Also have you noticed that people who were infallible don’t know what to do? George Bush doesn’t know, Alan Greenspan or Ben Bernanke don’t know, Henry Paulson doesn’t know, Congress doesn’t know. Not exactly a confidence builder.

We are looking at a structural reset, and that takes longer. The capital markets environment needs time to shake out every last ounce of irrational exuberance, over-confidence and amateur participant. But beyond that, time is needed to remove uncertainty and allow planning and confidence in predictable business performance; specifically predictable earnings. Market participants need to reform and rebuild.

Time is needed to look around the rooms at banks or brokerages or insurance companies and know whether the men or women will protect your company or put it at risk.

so, Are we at a market bottom?

I doubt it. Here’s why?

(1) You can try and gauge when the moment is, that investors can buy a share with confidence in future earnings.  Look for new measures of earnings predictability to be talked about. The markets need confidence in earnings projections. – not there yet.

(2) You you can also look at the folks with the shopping bags. They are not the smart money. Until they curse the words “stocks” and mutual funds and are determined to only buy a bank deposit in the future.  Look for online trading companies to shut down – not there yet.

(3) Until the terminology and marketing of equities takes on a new form we won’t be there because nobody believes the “feel good”, “we’re smart”, “trust us”  blather in advertising. Look for personality-based companies and promotions. Would I trust Jim Cramer more than an actor in good wardrobe? – hell yes. Would I trust CEOs of companies that emerge from this mess unscathed? – oh ya.  – not there yet.

(4) Finally banks, brokers and insurance companies, in fact every co. in the financial services business needs to clean house, and describe how they are doing it, and make a policy of it. They need to assess and test every person in a HIGH-RISK AND HIGH-TRUST role, and make sure they are occupationally and psychologically suited to their job.

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Opportunity is Knocking!

Thursday, November 20th, 2008

I was listening to the all-night radio show “Coast to Coast” last night and they were talking about you know what… the terrible economy.

The guest talked about one result of GM/Ford/Chrysler failures, would be a shortage of the cars, bringing about higher prices and no buying incentives. Supply and Demand.

For a person starting a new business this could be a time of opportunity. As stores and offices close up, the supply of goods and services shrinks. If your goods and services are what people want, there will be demand, and you will be surrounded by dropping supply.  Entrenched businesses will be in survival mode, service will likely slip, and they will lose customers.

If your dream is to open a store, or if you need an office… your rent costs will shrunk because of too much supply.  Now, you can probably go month to month as a start, or sign a more advantageous lease from a desperate landlord.

If you need to hire staff or seek out a partner, the best people will be more receptive  and will likely work for less $. This gives you an opportunity you didn’t have a year ago.

Is it a great time for wage earners and job security?… no.  But is this a new trend?… no.

There is a saying in the brokerage business that the best time to start is in a bad market. Brokers stop calling their clients, and clients are ready to switch if you have a sound investment idea. In a rising market everyone is a genius and people don’t switch. A great investment idea now is a safe deposit with federal government FDIC guarantees. Tomorrow it might be a stock that is emerging from the recession with growing revenues and earnings.

I think the same applies to many businesses as these tumultuous times shake up traditional behaviors, and loosen up relationships, so customers will give the feisty upstart a chance!

Today, I am excited about the future of Canada and the United States.

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Who gets elected in Nov. if GM goes belly up?

Tuesday, August 26th, 2008

I was wondering what would happen in this election race if GM went bankrupt in the next few months. Would this affect the election? My thinking is that the press would blame management and the board, and it would be an embarrassment for American pride. and YES it would affect the election result.

muscle car

muscle car

Obama might be green and pompous, but he is an outsider. MacCain is probably perceived as more of a Wall St. type, and he inherits Bush’s stink.

This would help Obama a lot in my opinion.

Meanwhile… it is a real possibility.

http://tinyurl.com/59aghl


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facebook pages can replace a blog or website for marketers

Saturday, August 23rd, 2008

Its true.

If you are in the game of registering people and collecting their emails, setup a facebook page and direct your traffic to it. No worries, people don’t have to be signed up at facebook to see your page OR TO ENTER THEIR DATA!

I discovered this by accident when I have been unable to get into FB this am. and popped one of my pages.

Then it dawned on me… some folks don’t need a microsite or blog unless they are restricting access pending a registration.

OK so maybe its not for everyone but a useful tool.

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One Minute of Democracy at your meetup

Thursday, August 21st, 2008

In the meetups I host, and “host” is the word I like to use as opposed to run, or operate, there is what I would call “one minute of democracy”.

All the work and preparation to setup the meetup, invite people, pay for it, create content will fall on your shoulders. Don’t expect to share the work – the committee system doesn’t work and that’s not what meetup members want. If you are prepared to be subject-focused and not your product or company focused, the meetup will be a success!

At the end of every meetup, its time for one minute of democracy. Ask group members about how its going? And, when would they like to meet next etc. Get some feedback. That will help you run a better meetup with higher levels of satisfaction. Every member gets to rate the meetup – you let them leave with the feeling that they are getting great value but also participating in the direction of the meetup group. When they get home, an email from meetup is waiting for them in their inbox, asking them to rate the meetup – What’s the last thing they remember?

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Wal-Mart’s dirty little secret that 379,000 people know about

Friday, August 8th, 2008

The time has come for companies to start investing resources in online image insurance.  Companies can’t protect themselves from having an employee who is rude, or a washroom that is dirty.  Its impossible. But they can step in and act quickly to limit damage.  Or they can wait until negative stuff appears in a newspaper, or on TV or on YouTube.

What companies want to prevent is the short shrift – unfair attacks that are allowed to gain strength, or legitimate complaints that fall on deaf ears – a neglected unhappy customer who starts to influence a lot of others, because they aren’t feeling the love.

Instead of spending money on “buzz” marketing where people fake interest in a product or service, or instead of camouflaging a corporate voice in an online network, how about showing pride and stepping into the fray in a transparent fashion.

Here is a link to a flickr album that has been viewed by 379,000 + people.  It has pictures of a dirty Wal-Mart store. Are all Wal-Marts dirty? – no.  Hmmm Its hard to tell from the comments.

http://tinyurl.com/6mutkr

Next post, I’ll start a series on which Social Networks companies should use, why and how.

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