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377 New local job ALERTs in the last 30 Days
Total Number of Companies Covered 4012
15 New local job ALERTs in the past day

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The #1 Job Interview Question (and by the way… it’s very hard to answer!)

Are you ready for the #1 question you are likely to be asked?

OK here it is…

??? Tell Me About Yourself ???

The #1 question is not easy to answer UNLESS you are prepared so PRACTICE in front of the mirror over and over until your answer lasts about 20 – 30 seconds at the most, you sound natural and confident. PRACTICE.

??? Tell Me About Yourself ???

YOU

>>>> You need to give up some personal information. Something about YOU. If you don’t, the interviewer will think you can’t fit into the company, or that you are cold, secretive or not someone they want to have around. We suggest you share basic info. that is already on your resume such as (1) where you live now and (2) where you are from originally which is easy to figure out by looking at your high school location and finally (3) something personal related to family (spouse, children, parents, siblings. If you resist this question and say something dumb like “You’re not supposed to ask me that question”, the interview is most likely over. You do want to fit in right? But the strategy is to move on very quickly, without a beat. Don’t engage the Interviewer in follow-up personal answers. Move on to…

YOUR PASSION

>>>> Are you passionate about what you do AT WORK Yes? Great. No… hmmm maybe consider a new career. Get excited about your career, the things you have done that are connected to WHAT I CAN DO FOR YOU. Let the Interviewer start to see that you’re passionate about what you do AT WORK and it is right on target to what they need. Don’t talk about hobbies, trips, your favourite music etc. ONLY AT WORK PASSION. That’s why you are there. Now just as quick move on to…

the OPPORTUNITY

>>>> “and, I am very excited about the opportunity to _ _ _ here”

This final part should be EXACTLY AS QUOTED ABOVE. It brings back the answer to why you are sitting there. The most likely follow up question in the interview will be about the opportunity, the job and hopefully your passion for it!

You have showed that YOU are going to fit in, and that you are a good trustworthy person by sharing a bit about yourself. You talked with PASSION about your work and then you expressed interest and excitement in the OPPORTUNITY. Don’t worry if you think it will sound prepared – it won’t. It will sound professional and poised; much better than stumbling for words, or going on and on about things the interviewer isn’t interested in.

you passion opportunity

 

Haven’t got the interview yet? resume style and content does make a difference!

One of the most frustrating parts of a job search is dealing with all the advice you get about resumes. The best approach is a resume that gets you the interview, and helps you get the job! If we have one piece of advice it would be… Don’t make the person reading your resume, work hard to figure you out.

If you have a (numeric) results-oriented, functional style resume you are showcasing… WHAT I CAN DO FOR YOU and not just everything that you have done.

Don’t make the person reviewing your resume work hard to figure you out.

So now you have a great resume and you got the interview AND you are ready for the #1 Job Interview Question!

 

 

The #1 Job Interview Question (and by the way… it’s very hard to answer!)

Are you ready for the #1 question you are likely to be asked?

OK here it is…

??? Tell Me About Yourself ???

The #1 question is not easy to answer UNLESS you are prepared so PRACTICE in front of the mirror over and over until your answer lasts about 20 – 30 seconds at the most, you sound natural and confident. PRACTICE.

??? Tell Me About Yourself ???

YOU

>>>> You need to give up some personal information. Something about YOU. If you don’t, the interviewer will think you can’t fit into the company, or that you are cold, secretive or not someone they want to have around. We suggest you share basic info. that is already on your resume such as (1) where you live now and (2) where you are from originally which is easy to figure out by looking at your high school location and finally (3) something personal related to family (spouse, children, parents, siblings. If you resist this question and say something dumb like “You’re not supposed to ask me that question”, the interview is most likely over. You do want to fit in right? But the strategy is to move on very quickly, without a beat. Don’t engage the Interviewer in follow-up personal answers. Move on to…

YOUR PASSION

>>>> Are you passionate about what you do AT WORK Yes? Great. No… hmmm maybe consider a new career. Get excited about your career, the things you have done that are connected to WHAT I CAN DO FOR YOU. Let the Interviewer start to see that you’re passionate about what you do AT WORK and it is right on target to what they need. Don’t talk about hobbies, trips, your favourite music etc. ONLY AT WORK PASSION. That’s why you are there. Now just as quick move on to…

the OPPORTUNITY

>>>> “and, I am very excited about the opportunity to _ _ _ here”

This final part should be EXACTLY AS QUOTED ABOVE. It brings back the answer to why you are sitting there. The most likely follow up question in the interview will be about the opportunity, the job and hopefully your passion for it!

You have showed that YOU are going to fit in, and that you are a good trustworthy person by sharing a bit about yourself. You talked with PASSION about your work and then you expressed interest and excitement in the OPPORTUNITY. Don’t worry if you think it will sound prepared – it won’t. It will sound professional and poised; much better than stumbling for words, or going on and on about things the interviewer isn’t interested in.

you passion opportunity

 

Haven’t got the interview yet? resume style and content does make a difference!

One of the most frustrating parts of a job search is dealing with all the advice you get about resumes. The best approach is a resume that gets you the interview, and helps you get the job! If we have one piece of advice it would be… Don’t make the person reading your resume, work hard to figure you out.

If you have a (numeric) results-oriented, functional style resume you are showcasing… WHAT I CAN DO FOR YOU and not just everything that you have done.

Don’t make the person reviewing your resume work hard to figure you out.

So now you have a great resume and you got the interview AND you are ready for the #1 Job Interview Question!

 

 

The #1 Job Interview Question (and by the way… it’s very hard to answer!)

Are you ready for the #1 question you are likely to be asked?

OK here it is…

??? Tell Me About Yourself ???

The #1 question is not easy to answer UNLESS you are prepared so PRACTICE in front of the mirror over and over until your answer lasts about 20 – 30 seconds at the most, you sound natural and confident. PRACTICE.

??? Tell Me About Yourself ???

YOU

>>>> You need to give up some personal information. Something about YOU. If you don’t, the interviewer will think you can’t fit into the company, or that you are cold, secretive or not someone they want to have around. We suggest you share basic info. that is already on your resume such as (1) where you live now and (2) where you are from originally which is easy to figure out by looking at your high school location and finally (3) something personal related to family (spouse, children, parents, siblings. If you resist this question and say something dumb like “You’re not supposed to ask me that question”, the interview is most likely over. You do want to fit in right? But the strategy is to move on very quickly, without a beat. Don’t engage the Interviewer in follow-up personal answers. Move on to…

YOUR PASSION

>>>> Are you passionate about what you do AT WORK Yes? Great. No… hmmm maybe consider a new career. Get excited about your career, the things you have done that are connected to WHAT I CAN DO FOR YOU. Let the Interviewer start to see that you’re passionate about what you do AT WORK and it is right on target to what they need. Don’t talk about hobbies, trips, your favourite music etc. ONLY AT WORK PASSION. That’s why you are there. Now just as quick move on to…

the OPPORTUNITY

>>>> “and, I am very excited about the opportunity to _ _ _ here”

This final part should be EXACTLY AS QUOTED ABOVE. It brings back the answer to why you are sitting there. The most likely follow up question in the interview will be about the opportunity, the job and hopefully your passion for it!

You have showed that YOU are going to fit in, and that you are a good trustworthy person by sharing a bit about yourself. You talked with PASSION about your work and then you expressed interest and excitement in the OPPORTUNITY. Don’t worry if you think it will sound prepared – it won’t. It will sound professional and poised; much better than stumbling for words, or going on and on about things the interviewer isn’t interested in.

you passion opportunity

 

Haven’t got the interview yet? resume style and content does make a difference!

One of the most frustrating parts of a job search is dealing with all the advice you get about resumes. The best approach is a resume that gets you the interview, and helps you get the job! If we have one piece of advice it would be… Don’t make the person reading your resume, work hard to figure you out.

If you have a (numeric) results-oriented, functional style resume you are showcasing… WHAT I CAN DO FOR YOU and not just everything that you have done.

Don’t make the person reviewing your resume work hard to figure you out.

So now you have a great resume and you got the interview AND you are ready for the #1 Job Interview Question!

 

 

The zenPeak system makes a difference

How does the up-front & high-value zenPeak system ensure that the Candidate will succeed in their new job at a Client company?

Candidates use (numeric) results-oriented functional style resumes that showcase “What They Can Do for You”. We remove soft language and showcase their transferable skills and experience.  This makes your evaluation of Candidates easier, as you don’t have to work hard to figure the Candidate out, and each resume looks similar in structure.

The interview process begins with the very first contact and includes motivation, compliance, attitude and a host of other factors that contribute to peak performance. In addition, the interview coaching we do, carries expectations and standards that we expect for interactions with our Clients; smart Candidates learn from this and apply it in their career management.

How do we make sure they will work well in the organization, matching the management and operational style of the Client company?

Our testing and assessment is based on the science of axiology, and was selected as the best system to determine integrity, trust and workplace peak performance. Each role has a benchmark score that helps us determine if the Candidate will be low risk, or not. The zeroriskHR assessment also identifies if a Candidate will likely be great in the job, but may not be the best at selling themselves in the initial interview. This is how the testing helps the Candidate even though they don’t see the results.

… and there is lots more; from reference interviews usually delivered before the first face to face with the Client, easy to understand profiles and success stories designed for time-constrained Decision-Makers like you.

Find out how the zenPeak system can save you a lot of money on recruiting costs and help you build a better organization with peak performers.  Call the CEO Frank Abrams at 416 733-3001

How can we have such low fees… and still be awesome?

We have low fees by using a system that is efficient, up-front and high-value.

We can’t imagine working for weeks on a recruiting assignment on speculation;  rushing to send in the resumes of Candidates we may not have even met or fully screened, because the focus is on getting the placement, not recruiting a peak performer to help you grow a great business.

At zenPeak we recruit peak performers and the good news is… our fees are lower than any Executive Search Co. or Recruiter we have heard of!

Not only that – our system is front-loaded and high-compliance, so Clients don’t waste their time on reviewing all those unscreened resumes.

Here is one of our secrets… because we don’t work on assignments we don’t get paid for, and we are super efficient (while still high-compliance), our fees are low – that’s value (the businessperson’s perspective).

Call us if you are looking to hire really good people. If you are tired of being disappointed with the people you hire, or paying  ridiculous high fees to Recruiters, then…. consider a different approach where we do the work and you save time and money.

Frank Abrams 416 733-3001

Good Vibrations for the right Candidate

Just got a new position to work on and its very exciting for someone truly entrepreneurial and flexible and loves change and excitement! The company is growing like crazy with a hot new health and wellness technology and equipment business. ISO certified with a solid ownership team w. decades of business experience.

Please have a look at the position description here and let us know if you know someone who is a good fit!

http://zenpeak.com/sales-manager-opportunity-health-company/

Get Working NOW

This is my biggest passion in business, so I am thrilled to finally put a long-term program into place to help older, mid-career people get work.

In the next few weeks I will launch a comprehensive Online Course and Live Event that is designed to help these folks Get Working NOW. I know the course materials will upset the HR and career industry because it exposes the futility of conventional job searches for most people.  A lot of people make money on job clubs, networking events, resume design, coaching… that doesn’t work .

Stay tuned…

Why do some people not like the idea of a sales job?

Fear, misunderstanding, laziness,ego/status perceptions.

  • fear: not being a good salesperson
  • misunderstanding: thinking every sales role is the same
  • laziness: really don’t want to work hard
  • ego/status perceptions: salespeople have a bad reputation

How about you… Have you ever thought about a SALES job?

Common Answers… “I’m not a salesperson” or… “I don’t like sales”

Are you currently looking for a job?  Frustrated?  Not getting good interviews? Did you know that hundreds and thousands of people compete against each other and apply every single day for every single salaried job,  they never get an interview and they are still unemployed. Did you know many people are under-employed, making less $ than they should based on their efforts, talent, education or experience?

zenPeak has a number of jobs currently available.

We can help you. Even if our Clients don’t offer you a position, you will learn and benefit from our recruitment process. Our process includes interviews, testing, assessments, interview coaching, resume repair and it costs you nothing.

Who is zenPeak?

Our company recruits peak performers for our Clients. We have a system that makes sure a person is right for the position, and that they will perform at a high level.

zenPeak has a number of jobs currently available.

Technology companies
Software companies
Mortgage companies
Financial Planning and Investment companies
Administrative Services companies

Are you ready to TAKE ACTION and get on track to making GOOD MONEY and having REAL SECURITY?  Did you know that the most secure job is always in sales? Top performing salespeople never have to worry about finding a job. We have a number of SALES positions in the GTA and Ontario available NOW for the right person.

Are you ready to work hard and change your life and get real job security!?

Our Clients don’t just hire anyone. Many of these opportunities include base salaries and a guaranteed flow of business. You need to go through our zenPeak recruitment system which is built to recruit peak performers for our Clients.

The good news is that our assessment looks past your resume, and looks at What You Can Do For The Company and for Yourself.

Why do some people not like the idea of sales?

  1. They are lazy and they don’t want to work any harder than they have to once they get a job – please please look elsewhere
  2. They want a steady salary – no problem! many of our opportunities include a base salary
  3. They think they won’t find customers – no problem! many of our opportunities hand you fresh quality business leads from multi-million $ advertising programs
  4. They think they are not good salespeople – there are different types of sales. Our system can determine which you will succeed at
  5. They think it is not a good career – the truth is… the wealthiest and most successful people have always been salespeople selling products and services

Our company recruits peak performers for our Clients. We have a system that makes sure a person is right for the position, and you will perform at a high level.

Are you ready to TAKE ACTION and get on track to making GOOD MONEY and having REAL SECURITY?

call me now

Frank Abrams
CEO and Founder
zenPeak
416 733-3001
fabrams@zenpeak.com
www.zenpeak.com

Inside Mortgage Salesperson

I’m just so excited about this new opportunity we are working on. Why? …. qualified potential business leads.

Its a role for an Inside Mortgage Salesperson; a licensed position at a great company that has a steady flow of quality leads and potential business. Yes, you have to work hard and generate your own business too but almost everyone need a mortgage!  and imagine being given the support, training AND qualified potential business leads ready to be serviced. Another great aspect of this opportunity is the office environment; professional and low-pressure. Not licensed? The company will help you quickly get trained and government licensed.

details if you are interested: Inside Mortgage Salesperson – full-time.

This position is ideal for a person looking to earn between $50,000 and $80,000 in their first year, at one of Ontario’s largest financial companies. Location is near Steeles and Woodbine.This opportunity is unique. It is suited to a person who is driven to succeed, and wants to work in an office environment at a great company and get a steady flow of potential business, along with support and training to be a licensed mortgage salesperson.

Next step is to send us your resume, and request to arrange a short telephone interview to determine your potential fit to the opportunity. These telephone interviews are conducted 7 days a week every morning. zenPeak employee recruitment has a system to recruit peak performers for our Clients. Save all your questions for the telephone interview. We will discuss this position and any other jobs that we have to fill that make sense for you. Even if you are unsure of this particular opportunity, we have other positions.

Interested? Know someone who may be?  call me 416 733-3001 Frank Abrams

podcamp Toronto 2010

podcamp Toronto is coming Feb. 20th and 21st 2010.

What’s it all about?

If you’re trying to figure out how to use 140 character status updates like twitter in your business, or wondering what role social networks like facebook can play in your success, then  get yourself a spot at podcamp Toronto. You won’t regret it… but act fast!

PodCamp Toronto 2010 is a FREE “unconference” bringing together professionals and hobbyists from Toronto and the surrounding area to explore the cutting edge of new and social media. If you are an online content creator – hobbyist and professionals – who are building communities online in a variety of ways, then PodCamp Toronto 2010 is for you. Share ideas, discuss theories and learn lessons from an audience of experts. Network, network, network. All are welcome.

podcamp Toronto

I’ve attended the past few years and this year we  took the step of zenPeak being a podcamp Toronto 2010 sponsor.

How important is this “unconference”? Consider that you will be exposed to many leading edge players doing great things in digital media, marketing etc. and they are ready to share what they know. Unlike many conferences which are venues for a lot of corporate shilling this is truly a learning environment that is laid back, with little time wasted. Sessions are short and the rooms are packed.

You will likely bump into some kids from junior high school doing interesting things, as well as top global leaders in social media.

Its about a lot more than podcasting but given that Youtube is the #2 search channel after google, it wouldn’t hurt to learn ways to use video in growing your business or getting more out of the activities you are passionate about! Sign up here


You`d be great in the new job… but lousy in an interview?

A good recruitment system will help Clients find peak performers.  Some candidates would be great in a job, but are poor in an interview.

In our zenPeak system, we identify those who may be weak in the interview and alert Clients that they should get past the first impression, and consider competency, EQ and fit to the position, the organization and management operational style. Just because someone can sell themselves in an interview, does not mean they are going to be a peak performer!

lousy in an interview?

In the graphic below from our written reports, you can see that our testing and assessment system identifies these candidates. This is of great benefit to candidates, to enable them to get a fair shot at the opportunity.

interview

Lots of Career Paths in Mobile

Is 2012 the end of the world or just the advent of total dominance of mobile devices in our daily activities?

The revolution is underway but I’m not sure it will fully hit in 2012, maybe a bit later, but for career opportunities, the timing is now!

There is a school of thinking that we tend to overestimate short-term impacts of change, meaning 1 year, and underestimate long-term impacts meaning 10 years plus. If this is the case, after 10 years of broadband mobile at mainstream consumer pricing… your life will change big time. The Internet took 10 years from the mid-90s to shakeout weak businesses and weak business models, as broadband internet access became affordable and deliverable. It takes time, and this is a complex landscape.

According to Silicon.com While until recently the mobile apps market had been dominated by the mobile operator, now there is greater competition between handset companies, operators and application developers who are all wrestling for control of the users’ mobile experience – and their cash. As a result, there’s now fierce competition for domination of the mobile apps space.

Revealed: The apps you’ll have on your phone in 2012

texting_thumb

1. Money transfer
2. Location-based services
3. Mobile search
4. Mobile browsing
5. Mobile health monitoring
6. Mobile payment
7. Near field communication services
8. Mobile advertising
9. Mobile instant messaging
10. Mobile music

Of particular interest to me, is the convergence of location-based technologies and solutions with all delivery channels inc. mobile. I look forward to some innovative uses of interaction that enhances consumer experiences as we are driving or moving about. Also the issues of privacy and security will continue to challenge the raw potential of location-based mass customization in marketing, content delivery, commerce and communications.

Pour yourself a hot toddy and reflect on…. “What I Can Do For You!” in this new mobile-centric world. Could this be a career path for you?

Do’s and Don’ts for hiring from Fast Company

Here are some Do’s and Don’ts for hiring from Fast Company that are good common sense for small to mid-size growth companies (the kinds of clients we have at zenPeak for the most part).

Of course, picking the right person who will be a peak performer in your company is still an art and a science. Our system includes assessments that use position benchmarks, and examine the EQ competency scores that will lead to peak performance… and… IT WORKS!

Fast Company's The Do's and Don'ts of Hiring
Fast Company's The Do's and Don'ts of Hiring

Location Based Marketing – gonna be big big big (and that means jobs)

Location Based Marketing is not flavor of the month technology. In fact it has been kicking around for years, and still there is a ways to go for the business side to solve the problems ranging from privacy to the profusion of platforms and devices.

Potential Gold Mine for Marketers
Potential Gold Mine for Marketers

The mainstream media inc. Business Week is all over it and you will be hearing more and more about companies making inroads getting traction and even making $.  Watch for companies that are not trying to “organize” the world but are leveraging existing content, user-generated content and offering light open-source solutions – ideal for rapid success.

I especially like this space having a strong interest in data-rich target marketing.

Skyhook Wireless
Skyhook Wireless

Check out skyhook wireless You can try out the location-based “loki” system right on their website.

Growth Industry for the next 5 years… Search Engine Marketing

If you are looking for a great career path this is one of the best!

Coming out of this economic collapse, many Internet business processes and business models for small and mid-size business will take shape and REPLACE past efforts – In other words, bye-bye printed Yellow Pages AND bye-bye online Yellow Page type portals.

Proximity marketing (geo-marketing, location-based marketing) is going to be big as new applications using GPS or cellular location technologies empower mobile devices and PCs. This means that an SME operator, even with just one location, can spend her money reaching, engaging and transacting with her target market, without buying a yellow pages ad.

search budgets

It’s basic stuff, and it will drive the need for more talented people who can create and execute Search Marketing campaigns.

If you are looking for a great career path this is one of the best!

SES Toronto – Are Internet Marketing career opportunities bigger than ever?

SES 2009 Toronto – Search Engine Strategies Conference arrives in town next week.

Thinking about a career in Internet Marketing? Your timing is good!

Wal-Mart beat K-Mart and Sears because they invested in data-rich marketing and merchandising technologies. Companies that think only 10% of marketing budgets should be online are in for a shock to their core! as they play catchup for years to come.

SEM is part of Internet Marketing; a growth industry that is about to explode. This all began with a handful of visionaries like Dr. Ralph Wilson back in the mid-1990s. It has taken 15 years, inc. a few business shakeouts, to bring us to a point of complete transformation.

Social and economic changes usually take at least 10 -15 years, and are often under-estimated in depth of their impact because the growth and retrenchments are only easily recognizable looking back in hindsight, with a “time lapse” perspective. And the future?…

A top “peak performer” career path for the future is VP of Internet Marketing, with the future responsibility of managing 90% of a company’s marketing dollars AND… demand for senior-level marketers will continue to be high. A broad expertise in Internet Marketing web, social networks, and mobile is rare!

If you have been paying attention to the terrible condition of newspapers in North America, you have to ask yourself is this just the economy? and when business picks up, the advertisers and subscribers will return?, or is it a major transformation?

We are inside the transformation, so its hard to see it. Today’s generation has always been plugged in and online. It is no longer cute or charming to be a luddite and announce you don’t use a computer or a mobile device. You will just get shrugs and blank stares.

Digital, interactive, on-demand, high-definition, data-rich media is where its at. Newspapers and newsmagazines are in decline, with just a few destined to survive in some fashion. They are slow, labor-intensive, high-wage, energy gobbling, analog industries with an insatiable desire to cut trees and burn fossil fuels, just to drop printed pages on your doorstep. Much of the information they deliver is stale (sports scores, stock listings) and their strategic knowledge of their readers (preferences and behaviours) is almost nil or dependent on surveys, and is rarely granular, actionable business intelligence.

From an advertiser’s point of view, the content isn’t really important but rather the ROI of Marketing. Can Internet Marketing deliver ROI? Yes, and Search Engine Marketing is a key component.

So now we come full circle back to the prospects for a career in Internet Marketing. Yes, your career prospects and your timing are both excellent!

Think Positive! How Bank of America began – 1 man with guts.

Think Positive!

We are well down a slippery slope of  panic solutions that are just throwing taxpayer money at what appears to be ways to instill confidence, loosen inter-bank credit etc. Nothing seems to be working as fast as needed, and it appears that everyone is running for the hills.  Obama is only human and in spite of the best of intentions has a formidable task just to fill his cabinet posts.

Feb-20-09

Today,  Bank of America hit new lows – down over 90% in a year! I was in a waiting room a few years ago at Bank of Montreal and was reading about the history of VISA. What I took away from my quick read was that Bank of America (originally Bank of Italy) operated by Amadeo Giannini, emerged as a San Francisco institution when the owner recovered the bank’s hard assets out of the earthquake damaged building in a vegetable push cart, and then went down to Fisherman’s Wharf and set up a table in the open air, and began extending credit and resuming operations to help the city recover from the earthquake. The Company later went on to be a founder of the Visa card (BankAmericard).

Wouldn’t it be a shame if BAC is nationalized by the US Government as suggested by Sen. Chris Dodd – Bloomberg

Somewhere out there is another Amadeo Giannini, a man who can be trusted to get things moving without the government bailout, maybe running a small regional bank that in 25 years could be the world’s largest!

One alleged Fraudster returns to the US, the other goes missing!

boots

With his cowboy boots stuffed with cash, platinum, a fake passport in his own alias name and swiss bearer notes, the dimwit alleged mortgage ponzi schemer Christopher Warren took a cab from Toronto airport to the US border.  Huffington Post reported that as Warren was on his whirlwind adventure, he showed flight crews a stash of gold.

I’m not sure these were the boots Warren was wearing (they are gorgeous huh?) when he got busted at the border, but  “Court documents alleged they defrauded investors and mortgage companies of $100 million since 2006. The fraudulent deals involved 500 homes and condominiums in California, Florida, Nevada, Illinois, Colorado and Arizona”   ——-

News today that Venezuela seized Stanford Bank , reminded me that Allen Stanford is missing after allegedly scheming 8 Billion out of  50,000 customers. Huffington Post reports that Stanford’s damage could match the Madoff ponzi scandal, and lists the “most shocking” allegations…

  1. Stanford posted identical returns two years in a row, in 1995 and 1996, indicating the fraud has been going on for at least 13 years.
  2. Stanford and CFO James Davis have “wholly failed” to cooperate with the SEC investigation.
  3. There was no army of analysts combing through Stanford’s multi-billion-dollar portfolio. Rather, the only research conducted on companies in which he was investing came from Stanford himself, and CFO James Davis.
  4. Stanford told at least one client that the SEC was freezing CDs, a blatant impossibility.
  5. Stanford lost money from the Madoff ponzi scheme, “despite the bank’s public assurances to the contrary.” One analyst puts the loss at $400,000.
  6. Despite repeated calls from the SEC to Stanford’s Antigua-based accounting firm, the accountants never answered their phones.
  7. And as if the SEC couldn’t put it any clearer, Stanford’s public statements about its investments “are false.”

Bloomberg reports that Michael Zarich, a senior investment officer with Antigua- based Stanford International Bank, in a sworn deposition, described how “Stanford told investors the program had positive returns for periods in which clients actually lost money. The firm claimed a return of 18.04 percent in 2000 when actual investors lost as much as 7.5 percent, according to the complaint. In 2008 client pitch books, Stanford presented hypothetical data under the heading “Historical Performance” alongside the audited 2005 through 2008 figures, the complaint said.”

– Frank Abrams is the founder of  zenPeak Inc.,  helping companies find and retain peak performers.

Here’s why today is the best time to join the Financial Services business!

Today is the best time to join the Financial Services business!

  1. Clients are unhappy. If you call a prospective client with a simple and safe investment such as a deposit, they will listen and give you an appointment, because their current financial adviser has either stopped calling, or is explaining why portfolio values are down. They might switch, but 2 years ago, it would have been impossible to compare yourself against their broker’s success with the client portfolio.
  2. The advice you give today , and the products you recommend today, are more likely to make clients $ tomorrow. The most successful brokers, planners and advisers don’t try and pick winners, they follow a system and rely on others to make those tough decisions. Fact is whoever is selecting and packaging product for you today has a better chance of being right, as the tide of the market rises.  The investments that focus on the stock market, which is currently low after a 50% correction, will likely do well in coming years.
  3. Where you work is important! Who you know, historical performance, projections no longer carry much weight with clients. What counts is knowing you are personally service-oriented, that you can be trusted, and that the company you work for has survived the credit crunch and is getting stronger, (not just barely surviving or still losing money)
  4. The potential market is huge! Most people have trouble saving money. They carry credit card balances at very high interest rates, and they have the wrong kind of life insurance. Ignore the tv commercials about wealth management; the vast majority of clients need basic help to solve these problems.
  5. Hard work and honesty is respected today. Today, financial success is measured in lowering your risk and credit exposure, eliminating debt, understanding exactly what you are investing in, saving carefully for your future, and having independence. If you are ready to work hard and be straight with people… Today is the best time to join the Financial Services business!

– Frank Abrams is the founder of zenPeak Inc. , helping companies find and retain peak performers for high-trust and high-integrity positions.

Scum Dog Millionaire – now he’s stuck in the outsource outhouse

Satyam founder, Ramalinga Raju has admitted to being a liar and a cheat. His company name, Satyam means “truth”

Lying in public
Lying in public

He has admitted to falsifying the financial records of SATYAM a leading Indian publicly traded company.  Ramalinga Raju, is not a slumdog millionaire but a man who took his family’s agricultural roots, and grew them into a successful conglomerate, most notably as a computer services offshore outsourcing powerhouse. Now Raju and his company are in the outsource outhouse. Ramalinga Raju was an Indian hero and has delivered The Mea Culpa – “what I did and why” to the Board of Directors.

– Frank Abrams is the founder of the zenPeak Inc. , helping companies find and retain peak performers.

Opportunity is Knocking!

I was listening to the all-night radio show “Coast to Coast” last night and they were talking about you know what… the terrible economy.

The guest talked about one result of GM/Ford/Chrysler failures, would be a shortage of the cars, bringing about higher prices and no buying incentives. Supply and Demand.

For a person starting a new business this could be a time of opportunity. As stores and offices close up, the supply of goods and services shrinks. If your goods and services are what people want, there will be demand, and you will be surrounded by dropping supply.  Entrenched businesses will be in survival mode, service will likely slip, and they will lose customers.

If your dream is to open a store, or if you need an office… your rent costs will shrunk because of too much supply.  Now, you can probably go month to month as a start, or sign a more advantageous lease from a desperate landlord.

If you need to hire staff or seek out a partner, the best people will be more receptive  and will likely work for less $. This gives you an opportunity you didn’t have a year ago.

Is it a great time for wage earners and job security?… no.  But is this a new trend?… no.

There is a saying in the brokerage business that the best time to start is in a bad market. Brokers stop calling their clients, and clients are ready to switch if you have a sound investment idea. In a rising market everyone is a genius and people don’t switch. A great investment idea now is a safe deposit with federal government FDIC guarantees. Tomorrow it might be a stock that is emerging from the recession with growing revenues and earnings.

I think the same applies to many businesses as these tumultuous times shake up traditional behaviors, and loosen up relationships, so customers will give the feisty upstart a chance!

Today, I am excited about the future of Canada and the United States.

Who gets elected in Nov. if GM goes belly up?

I was wondering what would happen in this election race if GM went bankrupt in the next few months. Would this affect the election? My thinking is that the press would blame management and the board, and it would be an embarrassment for American pride. and YES it would affect the election result.

muscle car
muscle car

Obama might be green and pompous, but he is an outsider. MacCain is probably perceived as more of a Wall St. type, and he inherits Bush’s stink.

This would help Obama a lot in my opinion.

Meanwhile… it is a real possibility.

http://tinyurl.com/59aghl


facebook pages can replace a blog or website for marketers

Its true.

If you are in the game of registering people and collecting their emails, setup a facebook page and direct your traffic to it. No worries, people don’t have to be signed up at facebook to see your page OR TO ENTER THEIR DATA!

I discovered this by accident when I have been unable to get into FB this am. and popped one of my pages.

Then it dawned on me… some folks don’t need a microsite or blog unless they are restricting access pending a registration.

OK so maybe its not for everyone but a useful tool.

Targeting Web Content with Local Languages

Over 70% of web traffic is logged to countries with just 7 languages

English 35.1 %
Japanese 8.9 %
German 6.7 %
Chinese 6.1 %
French 5.3 %
Italian 3.8 %
Spanish 4.2 %

Consider the diminishing returns and poor ROI unless your company has significant operations in a local language.

http://www.commonsenseadvisory.com/members/res_cgi.php/0709_countries_and_languages.php

GEN Y – polite, hopeful and a good work ethic — BUT…

Reaching GEN Y on Both Sides of the Cash Register

Maybe we baby boomers did something right after all? Our kids (GEN Y born 1978 to 2000) are "polite, hopeful and have a good work ethic". And the shocker is… they are similar in many ways to our parents… the "silent generation" — but when it comes to marketing, GEN Y are unique, so careful work is needed on both sides of the cash register to keep the store traffic humming and the register ringing.

Valuable insight from the Mays School of Business’ Center for Retailing Studies. on GEN Y.

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The Wise Marketer – previews Datamonitor Report

Retailers to target in-store adverts by gender and age?

Many retailers around the
world are hoping to win back lost market share by making their
customers’ shopping experiences a little more meaningful – and even
theatrical – with emphasis placed on the sensuous elements of an
in-store shopping trip, according to a report from Datamonitor.

 

As the growth in multichannel and discount retailing grows,
retailers are turning to technology to refine the in-store experience,
and retain market share. But these technologies bring with them a
variety of challenges for vendors and retailers alike, in terms of
integration and standardisation, and also in terms of achieving the
maximum ROI. fabrams This article is copyright 2007 TheWiseMarketer.com).

The next stage in customer retention
The report, entitled ‘Shop X: Where’s the store heading?’
suggests that the next step in the battle to retain customers is to
streamline the buying experience, bringing it more in line with
internet shopping in terms of ease and speed of transaction.

Datamonitor believes that new technology will shortly enable digital
signage screens (suitably equipped with image capturing hardware and
image processing software) to guess the sex and approximate age range
of customers looking at the screen, as well as to differentiate between
individuals and groups. In this next stage of development, screens may
also be able to log when people point at a particular product on a
shelf and then display more appropriate adverts and offers on the
nearest screens.

Proximity sensing systems
As well as incorporating increasingly sophisticated display functions,
proximity sensors can already enable these systems to determine when
someone is nearby. When the system receives notification that a shopper
is within a certain distance range, the screen’s sound level can
increase accordingly, and then decrease again when they leave the area.
To help reduce noise pollution in the store environment, these sounds
can be even made relatively directional, targeting only the area where
shoppers are actually standing.

Tests carried out to-date on in-store digital signage systems have
showed them to be an effective method of advertising, leading to
increased spending and elevated brand awareness. And although the cost
of installing and maintaining a digital signage system is significant,
the authors of the report believe that the benefits of deployment are
likely to make it worth investing in, for larger retailers at least.

Technology reduces ‘ad fatigue’
Given the commonly quoted statistic that the average consumer is
targeted with approximately 3,000 messages per day, retailers are
keenly seeking to differentiate products through any medium more
engaging than static signposting and traditional television screens.
Digital signage, the report concludes, offers retailers a good means of
doing exactly that.

The report also found that near field communication (NFC), in itself
an off-shoot of radio frequency identification (RFID) technology, can
also help remove the need for physical touch and contact. In retail,
NFC technology is already being used for contactless payments such as
Visa PayWave and MasterCard PayPass, among others. Consumers and
merchants both benefit from this technology because transaction times
are faster, and research has shown that in some circumstances consumers
also tend to spend more when paying contactlessly.

The rise of the NFC mobile phone
Of course the inevitable growth of NFC technology in consumer markets
means that the mobile phone is set to become an important tool for
retailers, due mainly to its capability as a fast and relatively secure
payment device – particularly when the handset is NFC-enabled at the
factory.

But retailers have another opportunity that arises as a result of
NFC’s growing popularity among consumers. NFC or Bluetooth enabled
mobile phones can also become a means of direct marketing to consumers
in-store. If consumers are encouraged to use their mobile devices for
NFC payments, the report suggests, retailers will then have an
opportunity to establish more of a personal relationship if they use a
consumer’s mobile handset to deliver well-focused and relevant adverts
and promotions. Better still, this can be achieved in real time just
before the point of purchase decision – while the customer is still
standing in the store.

Point-of-sale battleground
According to the report, the point of sale (POS) is also an important
battleground for retailers because it represents the last chance in a
shopping visit to increase sales, advertise to a captive audience, and
reinforce brand values.

Within the POS industry, self-check out is one of the technologies
currently garnering the most interest. The technology is popular due to
its ability to cut checkout times, with a single attendant being
capable of overseeing up to six terminals. It also appears to enjoy
favour with consumers so far, with a study in Woolworths’ Big W stores
in France last year reporting 25% of customers choosing the self
service option. Other grocery stores that have conducted similar tests
have reporting anything between 20% and 50% of their daily transactions
being processed via self service check-outs.

Attention Tri-State Pathmark Shoppers!

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Pathmark, HSBC to Introduce Loyalty Rewards Payment Card Program


The first program of
its kind
for a major U.S. supermarket chain, the Pathmark Advantage
Payment Card links a customer’s Advantage Club card to his or her
existing bank checking account, giving customers an easy way to earn
rewards and pay for purchases
with PIN debit on one Pathmark-branded
card.

As well as making
in-store payments and receiving rewards, Pathmark customers will be
able to use the new card at over 200,000 U.S. retail locations that
participate in the Tempo Payment Network.

P.R.I.S.M.

… A new approach to in-store research that gives the retail industry a
common language to measure in-store consumer reach. Members of the
consortium include 3M, Coca-Cola, Kellogg’s, Miller Brewing, Procter
& Gamble and The Walt Disney Company, with support from retailers,
including Albertsons, Kroger, Walgreens and Wal-Mart.


The new service
, which will be developed through a new unit of VNU
known as Nielsen In-Store, will measure consumer exposure to a
fast-growing and powerful array of in-store marketing vehicles,
including television and radio, shelf talkers, digital signage, and
other point-of-purchase displays. Collectively, these in-store
marketing approaches stand as the sixth largest advertising vehicle in
the U.S., at $18.6 billion in spending in 2005.

Nielsen In-Store is part of NielsenConnect, a recently established
division of VNU that will integrate the company’s vast store of
consumer and media intelligence from dozens of business units to
provide clients with the clear, actionable information and
forward-looking insights they need to run their businesses.

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